Sweet Flower Blooms with Ying

August 31, 2010

How To Counteract Bad News

Filed under: Flowers — Tags: , , — @ 3:38 am

By: Catherine Harvey

The saying that all publicity is good publicity is not strictly true. If a celebrity constantly has bad press, this will eventually have a negative effect on their reputation and the way they are perceived by the public. Everybody is allowed to make mistakes and most people understand that any mistake a celebrity makes will be magnified tenfold through the press. This does put a certain responsibility on them to behave in a certain way and many of them do but with the spotlight of the world’s paparazzi constantly on them, impeccable behaviour is bound to slip occasionally. And why shouldn’t they? They are only human after all.

However, when one of us minions slips up and has a drunken brawl in the street no-one takes a great deal of notice and we can still turn up to work the next day and earn the same amount of money – albeit a little sheepishly. It’s a little different for those who people expect to see setting an example and continuous bad press can have disastrous effects on a career.

So, what can they do to counteract it? Given that a vast majority of the population will read the news online, particularly the people that matter, the celebrity’s agents can contact a search engine optimization company and enlist their help for reputation protection. Online reports can be managed in such a way as to stop the bad news showing up first when a Google search is carried out on that particular person.

The mainstream users of search engines will rarely read past the first page and this is why search engine optimisation is such big business – everyone wants to be on page one for their key terms in order to generate the maximum amount of business from their website. So, in order to minimise the ill effects of bad publicity, high profile people will use search engine optimisation for reputation protection.

A thorough understanding of search engines and the way they work is crucial to managing an online reputation effectively. Software is available to try and cover it but each individual will need bespoke handling and software simply doesn’t cover it. Software is useful for tracking the bad publicity but cannot do anything about where it appears in a search engine.

The saying that bad news travels fast is true. So, thanks to all the social networking sites and blogs that are now online, any bad news is quickly replicated and finds its way to the top of the search engine. Search engines love blogs because they are mostly text based and the information is relatively fresh most of the time so will spider them regularly.

A search engine optimisation company worth its money will show tact and discretion in counteracting the bad news with good news. The news will be optimised into a fashion that understands how search engines work and works within these boundaries. It’s never going to be possible to take the bad news out but if you counteract it with enough good news that is search engine friendly then you can at least push the bad news back a page or two. As we have already established, most people only look at the first page of a search engine which means the chances of them seeing the bad news will be limited.

Source : http://www.floweradvisor.com.sg/lifestyle/business/careers/44078/how_to_counteract_bad_news/

See Also : Festival Mooncake, Mid autumn festival, Autumn moon cakes

August 30, 2010

What Is The Goal Of Education

Filed under: Flowers — Tags: , , — @ 3:18 am

Since the creation of this material world, mans efforts to make a permanent residence here had often been baffled. Birth, disease, old age and death, harass everyone without and exception. The laws of nature are so stringent that the even most powerful men, are crushed and reduced to bones or ashes at the end. No one has ever escaped the icy hands of mysterious death, in the past, neither will anyone, in the future.

Despite elaborate and varied insurance policies, there is no immunity against disease, old age and death. Neither the elaborate security arrangement of politicians can protect anyone from the ravages of disease old age and death.

The advancement of material knowledge has done next to nothing, in solving these existential problems of life. It helps us to become acclimatized to birth, death, and all sorts of suffering. Material scientists have discovered many facilities for sense enjoyment and destruction, but they have discovered no solution to the problems of old age, disease, and death. They cannot make any machine that will check death, old age, or disease. At best, material science can only create bombs and bullets to accelerate the process of death.

Those who are intelligent, however, are not concerned with the fourfold miseries of material life, but with elevation to the spiritual planets.

The word education takes it roots from the Latin word ‘educare’ which means to bring out. What is to be brought out? The divine qualities inherent in all beings. The Bhagavad-gita, probably the oldest scripture on the planet, tells us that man has a physical, subtle or mental and spiritual presence. The senses are superior to the gross body, the mind superior to the senses, above mind is the intelligence, and even above the intelligence is the soul, the owner the body.

The bible corroborates this fact by saying man has terrestrial and celestial bodies. It is only the spirit soul that survives death.

Real education therefore means self-realization, realization of the spiritual identity of man. Real education begins with an enquiry into the self and its origin. Any education which does not address this pertinent issue, or lead to such realization must be considered avidya, or nescience. Therefore the advancement of learning by a godless civilization is as dangerous as a valuable jewel on the hood of a cobra. A cobra decorated with a valuable jewel is more dangerous than the one not decorated. A decorated cobra may appear attractive, and easily mistaken less the intelligent, but its fangs remain as poisonous and deadly as the undecorated.

In the Vedic scriptures the advancement of education by a godless people is compared to decorations on a dead body. In India, as in many other countries, some people follow the custom of leading a procession with a decorated dead body for the pleasure of the lamenting relatives. In the same way, modern civilization is a patchwork of activities meant to cover the perpetual miseries of material existence.

Out of His unlimited kindness, the Personality of Godhead, sends His bona fide representatives in the form of His sons, servants and messengers such Jesus Christ, Mohammed, the Buddha, etc. to propagate spiritual education, by which the conditioned souls of this world can return to the eternal kingdom of God. Sometimes the Lord comes Himself to do this work, since all living beings are His beloved sons, His parts and parcels. God feels more sorry than ourselves, to see how all the living entities of this world are constantly undergoing great tribulations.

The miseries of this material world serve to indirectly remind us of our incompatibility with matter. Intelligent living entities generally take note of these reminders and engage themselves in the culture of transcendental knowledge. Human life is the best opportunity for the culturing spiritual knowledge, and a human being who does not take advantage of this opportunity is called a naradhama, the lowest of human beings.

The path of avidya, or advancement of material knowledge for sense gratification, is the path of repeated birth and death. As he exists spiritually, the living entity has no birth or death. Birth and death apply to the outward covering of the spirit soul, the body. Death is compared to the taking off and birth to the putting on of outward garments.

Foolish human beings who are grossly absorbed in the culture of avidya, nescience, do not mind this cruel process. Enamored with the beauty of the illusory energy, they undergo the same miseries repeatedly and do not learn any lessons from the laws of nature.

Therefore the culture of vidya, or transcendental knowledge, is essential for the human being. Sense enjoyment in the diseased material condition must be restricted as far as possible. Unrestricted sense enjoyment in this bodily condition is the path of ignorance and death. The living entities are not without spiritual senses; every living being in his original, spiritual form has all the senses, which are now materially manifested, being covered by the material body and mind.

The activities of the material senses are perverted reflections of the activities of the original, spiritual senses. In his diseased condition, the spirit soul engages in material activities under the material covering. Real sense enjoyment is possible only when the disease of materialism is removed. In our pure spiritual form, free from all material contamination, real enjoyment of the senses is possible. A patient must regain his health before he can truly enjoy sense pleasure again.

Thus the aim of human life should not be to enjoy perverted sense enjoyment but to cure the material disease. Aggravation of the material disease is no sign of knowledge, but a sign of avidya, ignorance. For good health, a person should not increase his fever from 105 degrees to 107 degrees but should reduce his temperature to the normal 98.6. That should be the aim of human life. The modern trend of material civilization is to increase the temperature of the feverish material condition, which has reached the point of 107 degrees in the form of atomic energy. Meanwhile, the foolish politicians are crying that at any moment the world may go to hell. That is the result of the advancement of material knowledge and the neglect of the most important part of life, the culture of spiritual knowledge.

Sri Isopanisad herein warns that we must not follow this dangerous path leading to death. On the contrary, we must develop the culture of spiritual knowledge so that we may become completely free from the continuous miseries of birth, disease, old age and death, and return to our eternal home in the spiritual sky, where we can enjoy eternal bliss free from all material encumbrances.

Source : http://www.floweradvisor.com.sg/lifestyle/interests/education/16132/what_is_the_goal_of_education/

See Also : lebaran, hari raya, ramadan gift

August 27, 2010

The Arabic Word for Fasting

Filed under: Uncategorized — @ 12:40 am

Each day of Ramadan, from sunrise to sunset, Muslims aged twelve and older traditionally practice fasting. The Arabic word for fasting literally means to “refrain,” which is what is religiously proscribed – not just abstaining from eating and drinking, but also restraining every part of one’s physical body.

The mouth, for example, is restrained from idle talk and gossip, while the ears are restrained from listening to obscenities. In this way, a Muslim engages his or her entire body in the physical observance of the Ramadan fast.

The ninth month of the Islamic calendar is Ramadan, a time for Muslims to focus on purifying their soul through prayer and self-sacrifice. During Ramadan, more than a billion Muslims around the world observe one of the Five Pillars (duties) of Islam: Fasting.

In addition to the fast, Ramadan is also a time to re-evaluate one’s convictions and deeds. It is a time to mend troubled relationships, give charity, find forgiveness for others, and refocus on worshipping Allah (God).

According to Islamic tradition, the month of Ramadan is when Allah revealed the first verses of the Qur’an, the holy book, to the prophet Muhammad. In honor of this revelation, one thirtieth of the Qur’an is read each night of Ramadan during the evening prayer. By the end of the month, the whole Qur’an has been recited.

During Ramadan, Muslims rise before sunrise to partake in a pre-fast meal, called suhoor. Each night after sunset, they break their fast with the iftar meal. The end of the month of Ramadan is marked with the joyous festival of Eid al-Fitr, which literally means the “Festival of Breaking the Fast.” During Eid al-Fitr, families celebrate with elaborate feasts and dress in their finest clothes. At the same time, they increase their efforts to give charity to the poor and make contributions to their mosques.

 

Source: http://www.holidays.net/ramadan/ramadan.htm

 

 

 

See Also: idul fitri, hamper hari raya, hari raya hampers

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